Les Sorcières

POSTER

THE BRIEF

Create an engaged poster exploring feminism through the historical imagery of witches and medieval witch trials.

THE CONTEXT

The figure of the witch has long been associated with persecution and the suppression of women. The project used this historical imagery as a starting point to create a contemporary feminist message.

THE IDEA

The phrase « Le bûcher n’a pas éteint le feu » became the starting point. The fire shifts from a symbol of destruction to one of continuity — suggesting that the ideas and voices targeted in the past have not disappeared.

THE MAKING

I created a medieval-inspired illustration of three women dancing around a fire, borrowing visual codes from historical imagery while giving the scene a more playful and contemporary interpretation.

THE RESULT

A symbolic poster using historical references, illustration and typography to communicate a message of resistance and continuity.

IN THE WILD

The final composition was designed with a purple version,
allowing the image, colors, typographies and statement to
work together as one strong visual message.

IN THE WILD

The final composition was designed with a purple version,
allowing the image, colors, typographies and statement to
work together as one strong visual message.