Fêtes de Soustons 2026

POSTER

THE BRIEF

Create a poster for the 2026 Fêtes de Soustons poster competition, capturing the identity, energy and intergenerational spirit of the event.

THE CONTEXT

The Fêtes de Soustons are deeply connected to local culture and shared memories. The challenge was to create something festive and contemporary while keeping a sense of familiarity that could speak to different generations.

THE IDEA

I developed a playful illustrated world inspired by the atmosphere of the fête and the visual culture of Soustons. The graphic language was designed to feel joyful, energetic and instantly recognisable.

THE MAKING

I developed the illustration and composition into a flexible visual system that could work beyond the main poster. The same elements were adapted for different event materials and activities.

THE RESULT

The design was selected as the official poster for the 2026 Fêtes de Soustons, giving the event a distinctive visual identity for the year.

IN THE WILD

The design was extended beyond the poster onto T-shirts
and children’s activities
, allowing the visual identity to
become part of the physical experience of the event.

IN THE WILD

The design was extended beyond the poster onto T-shirts
and children’s activities
, allowing the visual identity to
become part of the physical experience of the event.